Shoppa mission is to recommend what really matters. Each year, we  review  products to help you find just what you need. Our goal is to save you time and eliminate the stress of shopping, whether you’re looking for everyday gear or gifts for loved ones.

We strive to be the product recommendation service.

Shoppa was founded in Oktober 2019. We earn money through various affiliate marketing programs. That means we may get paid commissions on products purchased through our links to retailer sites. However, we recommend products based on our independent research, analysis, interviews, and testing. There’s no incentive for us to pick inferior products or to respond to pressure from manufacturers—in fact, it’s quite the opposite. If a reader returns their purchase because they’re dissatisfied or the recommendation is bad, we make no affiliate commission. We think that’s a pretty fair system that keeps us committed to serving our readers first. And of course, the decisions we make regarding the products we feature on our site are always driven by editorial and product testing standards, not by affiliate deals or advertising relationships.